Monthly Archives: May 2013

What you should remember from a marketing course

Recently I have been getting a marketing course, here are the most important concepts. Single most important concept in marketing: the process and implementation ¬†of segmenting, targeting and positioning. This should be done on your entire market, not just the … Continue reading

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Corporate treasurer: the real job description

Recently I got a question about the function of a treasurer. So let’s take 5 minutes to have a closer look at the typical task list of this financial officer. The main task of a treasurer will be to manage … Continue reading

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